Supercharge Your Business with Expert Follow-Up Pathway Solutions
Unlock Growth, Boost Efficiency, and Achieve Real Results with Tailored Customer Relationship Management Strategies
Grow Your Business
The small business automation and CRM software.
The Follow-up Pathway System Is A Software Suite That Replaces More Than A Dozen Subscriptions and Integrates With Your Digital Marketing & Communication Channels!
The Profit is in the Follow-Up.
Don’t leave any money on the table. Nurture inquiries, phone calls, text messages, emails into new customers.
Do you want more customers?
The Profit is in the Follow-Up. Don’t leave any money on the table. Nurture inquiries, phone calls, text messages, emails into new customers.
Do you want to keep your clients longer?
With our all-in-one marketing and sales platform, you will be able to keep your tools in one place (while saving a fortune) and streamline your entire delivery process so you can focus on keeping your clients happy.
Do you want to scale your business?
Follow-Up Pathway System will help you grow your business by helping you keep you in touch with your customers by the use of technology.
Grow Your Business
Get More Leads
Boost your business growth with a tailored strategy designed to attract and convert leads. Our expert Customer Relationship Management consultation helps you implement the right tools to automate lead generation, nurture prospects, and close more deals. Start turning potential customers into loyal clients today!
Featured Products
Explore our carefully selected Featured Products that are designed to transform your business operations. Whether you're looking to automate processes, improve customer engagement, or enhance team collaboration, our products offer tailored solutions to meet your unique needs. Each product is crafted with efficiency, scalability, and ease of use in mind, ensuring you can focus on what truly matters—growing your business.
From powerful CRM systems and lead generation tools to custom branding and design services, our Featured Products are built to streamline your workflow and deliver results that you can measure. We understand the challenges businesses face in today’s fast-paced environment, and our products are engineered to help you tackle these challenges head-on, giving you a competitive edge in your industry.
Whether you're a small startup or an established enterprise, our Featured Products are designed to scale with you, providing value at every stage of your journey. Browse through our selection and discover how our solutions can simplify your operations, enhance productivity, and help you reach your business goals faster. With continuous updates and robust support, we ensure that your investment in our products continues to yield exceptional returns for years to come."
Ratings Boost Pro
Reputation & Review Management: Tools to manage online reviews and reputation.
eCommerce Features
Follow-Up Pathway includes an online store builder and related product suggestions
Website & Funnel Builder
You can create landing pages, sales funnels, and even entire websites using the platform's drag-and-drop builders.
AI That You Can Use
The world of marketing automation is moving faster than ever, and businesses that fail to adapt risk falling behind.
Follow-Up Pathway’s AI Pathway/Employee isn’t just a tool—it’s your ticket to smarter workflows, stronger campaigns, and better customer engagement.
How We Work
At Happy Path Marketing, we follow a simple yet effective process to ensure that we deliver results-driven solutions tailored to your needs
Consultation
Get expert guidance with our Customer Relationship Management consultation services. We help you choose, implement, and optimize the right tools for your business, ensuring maximum efficiency and measurable results. Let's work together to transform your operations and drive growth.
Results
At Happy Path Marketing, we focus on delivering tangible, measurable results. Our software solutions are designed to streamline your operations, boost productivity, and drive business growth. With continuous optimization and ongoing support, we ensure that the results you achieve are sustainable and impactful.
Find your perfect plan
Start automating your business and nurturing more leads with Follow-Up Pathway System
Save up to 20% on an annual plan!
Follow-Up Pathway
Starter Plan
Perfect for small businesses and entrepreneurs
$199 one-time setup fee (waived with annual plan)
- Complete CRM System with 360° view
- Automation & Workflows
- 2-Way Text & Email*
- Integrated Phone System*
- Invoicing & Payments
- Social Media Integration
- Calendar/Appointment Scheduling
- Email Support
- $20 Monthly Telephony Credit*
- 2 User Accounts
14-day free trial
Follow-Up Pathway
Pro Plan
For growing businesses ready to scale
$399 one-time setup fee (waived with annual plan)
- Includes everything in the Starter Plan, plus:
- Funnel/Landing Page Builder (unlimited)
- Form Builder
- Website Builder (Unlimited Sites)
- Membership Site & Video Course Hosting
- Advanced Email Marketing Builder
- Sales Pipeline Tracking Dashboard
- Unlimited SMS & Email Templates
- Email Support/Office Hours Zoom
- $60 Monthly Telephony Credit*(Upgraded from $20)
- Unlimited User Accounts
14-day free trial
Follow-Up Pathway
Elite Plan
The ultimate solution for established businesses
$699 one-time setup fee (waived with annual plan)
- Includes everything in the Pro Plan, plus:
- Blog Builder (Unlimited Blogs)
- Survey Builder
- Social Media Planner
- Sales Attribution Analytics
- Advanced Reporting
- Email Support/1:1 Zoom Meetings
- $100 Monthly Telephony Credit*(Upgraded from $60)
- Unlimited User Accounts
14-day free trial
Need a custom solution?
Contact us for large companies and enterprises
POWERFUL ADD-ON PRODUCTS
Enhance your plan with these powerful tools
AI Pathway
Your digital AI employee available 24/7
The AI Employee is a suite of features that includes Voice AI (AI Agents), Conversation AI, Reviews AI, Funnel & Website AI, Content AI, and Workflow AI Assistant.
Social Media Manager
Professional social media management
Custom social media posts with your branding. Created & posted monthly to your social media channels. Includes strategy, engaging captions, and relevant hashtags tailored for your audience. We offer three comprehensive packages to match your specific business needs.
Posting Options:
Basic
10 posts per month
(1 post every 3 days)
Standard
15 posts per month
(1 post every 2 days)
Premium
30 posts per month
(1 post every day)
SEO Tools
Maximize your online visibility with powerful SEO tools
Grow organic traffic with our complete & easy-to-use SEO tools, all within the Follow-Up Pathway System. Improve your search rankings and attract more targeted visitors to your website.
DIY Digital Ad Manager
Create, track, and manage your own digital ads within the Follow-Up Pathway System
Custom "Done For You" Design & Setup
Professional design and setup services